Strip away the corporate mask.
Video for founders, executives and business owners, directed so you sound like yourself, not a presenter.
No scripts to memorise. No acting. Just a calm, pressure-free space in front of the lens, with 30 years of broadcast craft behind it.
My work has been featured on
TRUSTED BY CLIENTS
“From big wig CEOs to the smallest & most difficult of children, he manages to connect with them & get the absolute best for the client.”
“Dom is one of the best DPs I have had the pleasure of working with. Over the last 8 years we have worked together on over 50 shoots… If he by chance isn’t available, I’ll move the shoot if possible just to have him on the job.”
Michelle Elliot - Head of Production @ Multi-Channel Network / Foxtel
THE REALITY CHECK
If your video doesn’t move the business needle, we’re both wasting our time.
Every day, brilliant leaders freeze in front of the camera. They put on a stiff “presenter” voice, read scripts that sound like legal disclaimers, and end up with glossy videos that don’t build any real connection.
At the other extreme, shaky phone clips quietly chip away at the credibility you’ve worked hard to build.
Dom works to two simple rules:
1. Protect the brand first. If a video makes you look unnatural or puts your credibility at risk, it shouldn’t be filmed.
2. Then make it work harder. Real presence, broadcast-quality pictures and a clear message are what make people stop scrolling and start trusting you.
Hate seeing yourself on camera?
Start here.
Real you + real proof = video that sells.
Real authority doesn’t come from acting classes or teleprompters. It comes from genuine conviction, backed by visual proof. Dom’s approach works on three things at once:
The Image. Cinema lenses, soft directional light and careful framing. When you know you look good, the nerves settle and you can focus on what you’re saying.
The Delivery. Real-time coaching on set, with no lines to memorise. Dom guides you into a natural conversation where your own passion does the work.
The Proof. Talking heads inform; footage of the work convinces. Your interview is paired with B-roll of your people, operations and product in action.
HOW IT WORKS
From camera nerves to confident video in three steps.
FIRST · FREE, 20 MIN
Connection Call
A relaxed chat with Dom to understand what you need and whether he’s the right fit. No sales reps.
STEP 1 · WEEK 1
Find the story
A 60-minute strategy session to pull out your core message as natural talking points. No scripts to memorise.
STEP 2 · SHOOT DAY
Get directed
Step onto a calm, professionally lit set. Dom coaches you in real time until you sound like yourself on your best day.
STEP 3 · WITHIN 1 WEEK
Put it to work
Colour-graded films and social cutdowns, ready for your website, LinkedIn, pitch decks and recruiting.
THE DIRECTOR’S CHAIR
Imagine someone you love, legs dangling over the lens.
Most directors treat business leaders like actors. Dom treats you like a person having an important conversation, and uses simple, proven techniques to take the fear out of the lens in minutes.
TECHNIQUE 1
The Dangling Legs
Picture someone you love sitting on top of the camera, legs dangling over the lens. You stop pitching to cold glass and start talking to someone you care about.
TECHNIQUE 2
CONNECT6
Dom’s six-part coaching framework for founders and leaders: structure without a script, so your message lands with the people you want to reach.
TECHNIQUE 3
The Viewfinder Check
After 30 years behind broadcast cameras, Dom can see the moment you slip into “sales pitch”. He stops, resets the angle and brings the real you back.
FREE GUIDE
Hate seeing yourself on camera?
Download Dom’s free guide, Connecting Through the Lens, and try the first techniques before you ever step on set.
Featured Work
STORIES IN MOTION.
This is where vision meets craft. Each video below was built with intent — shaped by light, sound, pacing, and purpose.
ABOUT DOM · 30+ YEARS BEHIND THE VIEWFINDER
The camera operator who could talk to anyone.
For more than three decades, Dom Flanagan has worked behind broadcast cameras in Australia and overseas, on prime-time television, live sport, commercials and documentaries for networks including the ABC, Foxtel, Seven, Nine and SBS.
On high-pressure network sets, an executive coach pointed out something Dom had always taken for granted. His real difference wasn’t the lenses or the lighting. It was his instinct for spotting when someone was performing rather than being real, and his knack for gently coaching nervous people into natural delivery.
Today Dom brings that same broadcast standard to founders, business owners and leadership teams who have outgrown amateur video and want their real authority captured on screen.
WHAT’S AT STAKE
Stay stuck, or stand out.
For many buyers, investors and new hires, your video is the first impression. Here’s what rides on it.
THE COST
Wasted budget
Polished films that look expensive but don’t earn trust, so they never get used.
THE RISK
Lost buyers
Stiff, scripted delivery puts people off before you’ve made your case.
THE DAMAGE
Weaker credibility
Shaky phone clips quietly undercut the reputation you’ve worked hard to build.
WITH THE RIGHT VIDEO
You stand out
You come across on camera the way you do in the room: calm, clear and credible. Prospects feel they know you before the first meeting.
PACKAGES · PRICES IN AUD
One standard of craft, whatever the size of your business.
Whether you’re a business owner building your own profile or a leadership team taking the company to market, there’s a clear place to start.
FOR OWNERS, CONSULTANTS & EMERGING LEADERS
In-Studio Sprint
$590
A one-day studio session in a small group of 6, with individual coaching time on camera.
Live interview direction under professional studio lighting.
One graded and edited 60-second LinkedIn video.
Bonus: lifetime access to the online video marketing course.
MOST POPULAR · FOR FOUNDERS, CEOs & MDs
Executive Authority Foundation
$3,950
60-minute narrative strategy session.
Two half-day directed shoots: boardroom or studio, plus on-site at your operations.
4 core films: founder story, industry point of view, solution breakdown and real-world proof.
4 vertical social cutdowns with subtitles. Delivered within 1 week.
FOR SCALE-UPS & ENTERPRISE TEAMS
Industry Icon Engine
$18,000
Full narrative strategy, stakeholder audit and message roadmap.
Multi-day production with full crew, lighting and dedicated audio.
6 flagship films, a 4K B-roll library of your operations and 12 vertical cutdowns.
Milestone billing: 40% / 30% / 30%. By application.
NOT SURE YET?
Talk it through with Dom
Free
Book a 20-minute Connection Call. You’ll speak directly with Dom, not a sales rep, and work out together which option fits.
TRUSTED BY PROFESSIONALS
“Dom made a complex three-day medical conference feel effortless.”
“The sound, vision and livestream quality were exceptional, and he guided us through every step with calm professionalism. Delegates loved the experience — and we were able to recover our costs. We couldn’t have asked for better.”
— Dr. Charlotte de Courcey-Bayley from St Leonards Holistic Dental Care
Your Questions, Answered
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Dom directs and films video for founders, executives and business owners, and coaches you on camera as he goes, so you come across the way you do in real life: clear, credible and natural.
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Most video producers point the camera and hope for the best. Dom has 30+ years behind broadcast cameras and coaches you in real time, so you get broadcast-quality pictures and a delivery that sounds like you, not a presenter.
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Founder stories, interviews, brand and solution explainers, behind-the-scenes and proof-of-work films, plus short vertical cutdowns for LinkedIn and social. Everything is built around your message.
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It starts with your Connection Call and a short strategy session. Dom gets to know your business, your audience and what you want the video to achieve, then shapes simple talking points around it. Nothing overdone.
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No. Scripts make most people sound stiff. Dom guides you with prompts and talking points so you speak naturally, in your own words.
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That’s completely normal, and it’s exactly what Dom is known for. He’ll put you at ease, use simple techniques like the Dangling Legs, and coach you in the moment. By the time you’re filming, most people forget the camera is there.
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Calm and well organised. Dom arrives early, sets up the lighting and camera, and talks you through the plan. Then it’s a guided conversation on camera, followed by footage of you, your team and your work.
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Fast. You’ll see a first preview within a few days, and for most packages your finished videos are delivered within a week of the shoot.
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Yes. Dom is based in Sydney and regularly travels interstate within Australia for shoots.
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Book a free 20-minute Connection Call below. You’ll speak directly with Dom about what you need and which option fits. Not ready yet? Download his free guide to feeling more comfortable on camera.
Got a question
to ask?
If we didn’t have your question in our FAQs above, let us know and we will be in touch shortly.
Book your Connection Call
A free 20-minute chat to talk about what you want to create, ask any questions and see whether Dom is the right fit for you.
You’ll speak directly with Dom. No junior account managers or sales reps.